Idan Rubin, the founder of, is a detail-oriented, ambitious and experienced Software Engineer. Born in Israel, he served in the Navy from 1996-1999 and graduated Cum Laude from the Israel Institute of Technology in 2004. Seven years ago Idan moved to the United States. He presently resides in Seattle where he works at Microsoft for Xbox Live services as a software design engineer in test.

Idan is a self-driven entrepreneur with a strong passion for “giving back” and a great desire to unleash the magic of software in the charity arena. Idan founded, a portal where everyone can be a philanthropist and support their favorite charities within online social networks more easily and more flexibly.

Idan is spoke at the Emerging Media Conference in Seattle this June 19-20, 2012.